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Northpoint Roofing

A sample lead-generation website for a PEI roofing company — built to show how a trades site should turn a Google search into a booked job. Northpoint is a fictional brand we use to demonstrate the work.

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Northpoint Roofing website — homepage screenshot

The brief

Show what a modern roofing site should do: load fast, build trust instantly, and make it effortless to call or request a quote — on any device.

The problem with most trade sites

They’re brochures. Clean enough, but no reviews, no warranty, no financing, no real hook — so visitors leave without calling.

The approach

  • Lead-capture form right in the hero
  • Click-to-call repeated throughout
  • Trust bar: licensed, warranty, financing, same-day quotes
  • Reviews, FAQ, and a financing prompt to kill objections
  • Service-area copy for local SEO

What’s included

  • One-page, fully responsive build
  • Services, reviews, process, FAQ, contact
  • Sticky mobile call bar
  • Built to drop straight onto your domain

Want one like this for your trade?

We’ll build a free, live mockup with your name on it — before you pay a cent.

Get my free mockup